Hey, I'm Fifi. A San Francisco based product designer who has built a few businesses in the past and loves using design to build category defining products that millions of people use.
I'm currently a Product Designer at Facebook, working on a new product in the Facebook Reality Labs
division. I also lead an angel syndicate called Good People Fund
, we're senior operators in tech that invest in early-stage pre-seed rounds - of diverse founded companies.
My previous role was being the co-founder and CPO of Business Score
. A YC, venture-backed startup in the FinTech space. Before that I was one of the first Product Designers at startup Bulb
- the UK's fastest growing company
. For a year and a half I led the design of Bulb's core member facing products as it went through a hyper-growth period, where our user base increased from 100,000 to over 1.4 million.
and.. before all of that I had my own startup in the travel technology space. You can read a bit about it here
I renovated my first residential property in London, converting a 2-bed into a 4-bedroom, 3 bathroom family home - you can read about the process here
and in this Sunday Times article here
and.. finally I write about product, design and startups here
. You can see some of my work here.
Feel free to ask me anything, I practice paying it forward.